You filed your US trademark and now you’re expanding internationally, but most founders make at least one of four costly mistakes along the way. Trademark attorney Jessica Eaves Mathews breaks down the international trademark mistakes that put your brand, your customers, and your business at risk.

In this video, Jessica walks through why waiting until after you go global to file is dangerous under first to file rules, and why unprotected manufacturing relationships are one of the most common ways founders lose control of their own brand name overseas. She shares a real client case involving a skincare manufacturer in China and the specific contract clauses, work for hire, IP ownership, and non-registration, that should be in every manufacturing agreement. She also covers why US trademark rights stop at the border, even on platforms like Amazon, and why translation and localization checks matter before you expand.

What’s covered:

• Why waiting to file internationally puts your brand at risk
• The manufacturer trademark hijacking problem and how to prevent it
• Contract clauses every international manufacturing agreement needs
• Why your US trademark doesn’t protect you on global platforms
• How to check your brand name’s meaning in other languages

Ready to build your international brand protection strategy? Book a free consultation: https://www.leveragelegalgroup.com/contact/