Annual monitoring for an easy flat-fee, so you don't lose your rights without even realizing it.

Trademark owners should diligently monitor the marketplace for uses of similar trademarks and new applications for confusingly similar trademarks. 


Several legal cases have held that you may lose your trademark rights unless you take reasonable efforts to protect your trademark and enforce your rights. 


It is the responsibility of the trademark owner, not the government, to stop infringers. 

Trademark owners who become aware of an infringing mark should take action or risk losing their trademark rights. 

​Failure to monitor and discover infringers could prevent you from  claiming infringement, especially if you delayed for a long period of time before initiating enforcement procedures. 


The infringer could argue that your actions, or lack thereof, indicated tacit approval of the their use of the trademark.  

If you think someone may be infringing your trademark, you should consult with your legal advisor regarding the best course of action.  Often, a cease and desist letter may suffice.  However, you should not approach potential infringers with cease and desist letters until you or your legal counsel have ascertained that your rights to the mark take priority over theirs.  It may be necessary to follow up with legal action, based on trademark infringement, depreciation or dilution of the value of the mark (among other possible causes of action).  We can guide you on what claims you will need to assert in any legal action.


If you do have a trademark (or more than one), make sure you knew take action to monitor the marketplace to satisfy your obligation under the federal trademark statute to “police” the marketplace and stop any infringers of your mark(s)

If you don’t monitor your mark(s) on a regular basis, you could be at risk for losing your trademark rights.  That means you might be forced to stop using your trademark and branding using that mark, like logos, websites, printed materials, social media accounts, etc...  And it also means, you could have to rebrand everything, and retrain your client or customer base to find you under the new brand.  All of that would be extremely expensive and stressful. 


We don’t want to see that happen to you, especially because most business owners don’t realize that is an obligation they have, and they don’t know they could lose their rights if they don’t do that kind of monitoring. 


To make sure our valued clients are protected, we created an annual trademark monitoring service that handles that for you for one low, flat-yearly fee, so you don’t have to worry about it and can get on with growing your business.  


Consider it a gym membership for your trademarks (but one you actually use).  Just like a good workout, you need this in your life, even if it is more fun to binge watch Game of Thrones and eat an entire bundt cake. 


Just click the blue button below and set up a free consultation call to learn more about the program and its pricing.


  • Regular access to full-service law firm resources and expertise.

  • More practical, effective and valuable legal access than you would with full time in-house counsel.

  • Access to an experienced senior or general counsel level lawyer at lower cost than a full time junior in-house lawyer.

  • No need for you to provide our lawyers with health insurance, stock options, paid vacation, parking, bonuses or other fringe benefits.

  • A tax deduction for the fees you pay our lawyers. (Check with your CPA)

  • Sophisticated advice and subject matter expertise.

  • Access to a lawyer whose interests are aligned with those of the company– There is no incentive to “lawyer up” a matter or generate endless billable hours.

  • Access to a legal professional who will learn your company inside and out and will have a deep understanding of the company’s affairs and operations.



  • Trademarks Applications

  • Trademark Monitoring

  • Cease & Desist Letters

  • Licensing

  • Brand Strategy

  • Consent Agreements

  • Asset Purchase Agreements

  • Trademark and IP auditing

  • Trademark and IP document management

  • Trademarks for Breweries, Wineries and Distilleries

  • Trademarks for Fashion and Beauty companies

  • Trademarks for Restaurants

  • Trademarks for startups

  • Trademarks for Retail and Product-based companies

  • Intellectual Property Succession Planning